Location – Gasthuisvelden 11 (De Teruggave)
Material – Adhesive film on concrete
Year – 2018
The former tax-collection office has been re-named ‘De Teruggave’ (The Return). Today it is a community of companies, social organisations and an information centre. Over the following years, the building will be redeveloped from a place you’d avoid back in the day, to a lively building where people feel welcome.
Graphic designer Hansje van Halem (NL) designed a hall runner for the information centre. The pattern symbolises renewal and the various forces that are needed to achieve this, such as an involved government, industry, education and civilians. The observant visitor has probably noticed that this isn’t actually a mural, but a print on a sticker.
Hansje is known for her distinctive typography and geometric, almost psychedelic patterns that have lead to, for instance, the design for a border fence at Amsterdam Airport Schiphol. Since 2017 Hansje is the head of design at the Lowlands music festival.