Shopaholic zombies
Hell’O was inspired by the shoppers passing by on the Ginnekenstraat, viewed from the Bleekstraat. The pointy figures look like shopaholic zombies, that are blindly following each-other towards the shopping street. Hell’O interpreted the street name quite literally (‘Bleek’ in Bleekstraat means faded or pale), the colours of the 40-meter long mural gradually fade from bright to faded tones.

Edwin Wiekens